Bernard Wharam

Bernard Wharam

RDA Principal and Senior Global Consultant

  • 37 years automotive experience
  • PLC Group head and Award winning business owner
  • Multisite and centralisation experience
  • Global operator, Nordic specialist
  • Proven change manager
  • Proven performance optimiser
  • Member of the institute of motor industry (25 year member)
  • A keen follower of the British and European truck racing association
Darrell Grimshaw

Darrell Grimshaw

RDA Principal and Senior Global Consultant

  • 37 years senior Automotive experience
  • Technician to Dealer principal experience
  • Data driven industry generalist
  • Prestige and volume experience
  • Six years global experience
  • System and process driven
  • A keen cricket player for his local team
Geoff Ingles

Geoff Ingles

Senior Global Consultant

  • 40 years experience
  • Global, Nordics and Australia
  • Renault UK Main Board Sales Director
  • Global Skoda Distribution Strategy
  • Importers, NSCs, Dealers
  • Czech Republik, Helsinki
  • A keen follower of all things rugby
Ken Palmer

Ken Palmer

Senior Global Consultant

  • 45+ years experience
  • Sales Administrator to Dealer Principle
  • Global Europe and Far East markets
  • Change Management, F&I, Business Management, Customer
  • Retention, Call Centres and CRM
  • General Motors, Renault, Toyota
  • A registered youth football coach in his spare time
Andrew Exon

Andrew Exon

Senior Consultant

  • 30 Years Automotive experience in senior roles
  • Hands on Head of Business    
  • Extensive multi site experience
  • Results driven and commercially astute
  • Masters degree in automotive management
  • Fellow of the motor industry
  • A collaborative team player with an eye for detail
  • A keen mountain biker on weekends
Petter Nordesjo

Petter Nordesjo

Global Electrification and Planning Expert

  • Highly experienced Global automotive executive
  • Former CEO of BMW Sweden
  • Former sales director BMW Northern Europe
  • Leader of BMW I electrification planning and launch
  • Excellent high level planning and organisational skills
  • Strategic high level thinker and implementation specialist
  • Excellent communicator and public speaker
  • A former professional downhill ski racer
Pat Cambage

Pat Cambage

Senior Global Consultant and Business Advisor

  • 40 years Automotive Experience with 20 years working Globally - Africa, Middle East, America’s, Europe & Far East
  • After Sales and Sales to Dealer Principal experience.
  • Head of UK Network Development for Mercedes Benz PC & CV, Chrysler, Jeep, Dodge & Smart
  • Former Board Member of VW Group Ireland (Audi, VWPC, Skoda, VWCV and SEAT)
  • Head of Global Network Development for all sectors in JCB, (Construction, Agriculture, Industrial etc)
  • Strategist with focus on project management, new business formats & troubleshooting for turnaround
  • Knowledge in Light Commercial, HGV and both Prestige and Volume Car sectors
  • Process and planning driven with change Management expertise
  • National Fleet Manager for Mercedes Benz
  • Wide global Project Management expertise with McKinsey Consultants
  • Knowledge in setting up & running new business functions - Governance, Risk, Compliance, GDPR, Audit, Electrification, Digital and Legal
  • Used Vehicle Wholesale and retail development (CV and PC)
  • A Black belt in Kung Fu and will watch any and all sport
Steve Whitford

Steve Whitford

Experienced Head of Retailer Network & Sales Channel Development

  • A long and varied career in automotive OEM and Financial Services organisations.
  • Skilled in developing and optimising retailer networks through steadfast focus upon KPIs and their primary drivers.
  • Project management expertise including successful DMS evaluations, retailer communication streamlining & digitalisation and CRM systems optimisation projects.
  • Significant Risk Management expertise across commercial finance, fleet and retail portfolios and through many seamless and loss mitigating changes of retailer ownership.
  • International experience including assignments in UK, Northern Europe, Germany, China and US.
  • Enjoys European motorcycle touring and watching the experts in MotoGP and British & World Superbikes.